Interior test shoot with West Elm product. Photographed by Joanna Feldheim
       
     
 Site Re-design: styling, art direction and layout for Frank Delle Donne Interiors. Photography: Peter Rymwid
       
     
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 Test shoot. Styling, art direction and photography: Joanna feldheim
       
     
 Fashion shoot for The Priti Collection: Make-up, scouting, styling and Photography: Joanna Feldheim Model: Jacquie Ruderman
       
     
jacquie3_.jpg
       
     
 Fashion shoot for The Priti Collection: Make-up, scouting, styling and photography: Joanna FeldheimModel: Anupam Manish
       
     
DSC_8429.jpg
       
     
 Product shoot for The Priti Collection.  Photography: Joanna Feldheim
       
     
slideshow_9.jpg
       
     
priti_lounge_blanket_3.jpg
       
     
DSC_9450.JPG
       
     
Priti_collection-mantra_tee.jpg
       
     
DSC_9696.jpg
       
     
DSC_9703.JPG
       
     
priti_brass_bracelet_bangle_PRI_9111.jpg
       
     
 Fashion shoot for The Priti Collection: Make-up, scouting, styling and photography: Joanna Feldheim Photographer: Maxwell Hudson Models: Barbara Messenger and Nick Bosco
       
     
priti_kurta_khadi_hoody_blanket_PRI_9152.jpg
       
     
 Narrative about making tea: Kanan Kapila teaches her authentic homemade chai-making process that was borne out of watching her grandmother in the kitchen as a young girl. Article to be featured on "Enlightened Life Magazine" as well as "Kanan's Kitchen" page. Conception, art direction and photography: Joanna Feldheim
       
     
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Ret_DSC_7633.jpg
       
     
ret_DSC_7670.jpg
       
     
crop_ret_DSC_7704.jpg
       
     
ret_DSC_7728.jpg
       
     
ret_DSC_7749.jpg
       
     
ret_DSC_7768.jpg
       
     
 Fashion shoot (in dead of winter) at Whitney Old Residence for The Priti Collection. Photographers: Whitney Old and Joanna Feldheim. Model: Anupam Manish
       
     
DSC_0304.jpg
       
     
priti_kurta_montage.jpg
       
     
DSC_8934–retuch.jpg
       
     
 Interior test shoot with West Elm product. Photographed by Joanna Feldheim
       
     

Interior test shoot with West Elm product. Photographed by Joanna Feldheim

 Site Re-design: styling, art direction and layout for Frank Delle Donne Interiors. Photography: Peter Rymwid
       
     

Site Re-design: styling, art direction and layout for Frank Delle Donne Interiors. Photography: Peter Rymwid

Screen Shot 2015-08-20 at 9.16.20 PM.png
       
     
Screen Shot 2015-08-20 at 10.31.40 PM.png
       
     
 Test shoot. Styling, art direction and photography: Joanna feldheim
       
     

Test shoot. Styling, art direction and photography: Joanna feldheim

 Fashion shoot for The Priti Collection: Make-up, scouting, styling and Photography: Joanna Feldheim Model: Jacquie Ruderman
       
     

Fashion shoot for The Priti Collection: Make-up, scouting, styling and
Photography: Joanna Feldheim Model: Jacquie Ruderman

jacquie3_.jpg
       
     
 Fashion shoot for The Priti Collection: Make-up, scouting, styling and photography: Joanna FeldheimModel: Anupam Manish
       
     

Fashion shoot for The Priti Collection: Make-up, scouting, styling and
photography: Joanna FeldheimModel: Anupam Manish

DSC_8429.jpg
       
     
 Product shoot for The Priti Collection.  Photography: Joanna Feldheim
       
     

Product shoot for The Priti Collection.  Photography: Joanna Feldheim

slideshow_9.jpg
       
     
priti_lounge_blanket_3.jpg
       
     
DSC_9450.JPG
       
     
Priti_collection-mantra_tee.jpg
       
     
DSC_9696.jpg
       
     
DSC_9703.JPG
       
     
priti_brass_bracelet_bangle_PRI_9111.jpg
       
     
 Fashion shoot for The Priti Collection: Make-up, scouting, styling and photography: Joanna Feldheim Photographer: Maxwell Hudson Models: Barbara Messenger and Nick Bosco
       
     

Fashion shoot for The Priti Collection: Make-up, scouting, styling and
photography: Joanna Feldheim Photographer: Maxwell Hudson Models: Barbara Messenger and Nick Bosco

priti_kurta_khadi_hoody_blanket_PRI_9152.jpg
       
     
 Narrative about making tea: Kanan Kapila teaches her authentic homemade chai-making process that was borne out of watching her grandmother in the kitchen as a young girl. Article to be featured on "Enlightened Life Magazine" as well as "Kanan's Kitchen" page. Conception, art direction and photography: Joanna Feldheim
       
     

Narrative about making tea: Kanan Kapila teaches her authentic homemade chai-making process that was borne out of watching her grandmother in the kitchen as a young girl. Article to be featured on "Enlightened Life Magazine" as well as "Kanan's Kitchen" page. Conception, art direction and photography: Joanna Feldheim

ret_DSC_7606.jpg
       
     
Ret_DSC_7633.jpg
       
     
ret_DSC_7670.jpg
       
     
crop_ret_DSC_7704.jpg
       
     
ret_DSC_7728.jpg
       
     
ret_DSC_7749.jpg
       
     
ret_DSC_7768.jpg
       
     
 Fashion shoot (in dead of winter) at Whitney Old Residence for The Priti Collection. Photographers: Whitney Old and Joanna Feldheim. Model: Anupam Manish
       
     

Fashion shoot (in dead of winter) at Whitney Old Residence for The Priti Collection. Photographers: Whitney Old and Joanna Feldheim. Model: Anupam Manish

DSC_0304.jpg
       
     
priti_kurta_montage.jpg
       
     
DSC_8934–retuch.jpg